About
1. Bring together leading brands & leading retailers
- Gain immediate incremental sales through a self-liquidating promotion
- Enhance brand visibility by synchronizing marketing efforts outside and inside the store
- Position your brand as an indispensable retail partner through mutually beneficial programs
2. Deliver the right message through the right channel to the right consumer
- Key Consumer: Leverage proprietary consumer transaction data for meaningful and actionable marketing insights
- Direct Mail: Create awareness among the key consumers and direct them to your leading retailer
- In-store Radio: Educate all consumers about your brand and activate the promotion
3. Measure, Measure, Measure
The ShoppersMarketing platform relies on a loop of continuous optimization. With segmentation/behavior pattern guidance from our Analysts, our capabilities ensure that the best marketing communication/campaign reaches the market. It is then also the responsibility of our Analysts to determine the marketplace impact and provide insight on optimization strategies.
